There’s a lot to be said about talent. We know because our team has an abundance of it. But we also understand that no matter how qualified you are, it takes more than just aptitude to be the full package.
What makes the WBC bunch exceptional is not our hard-earned expertise or creative ingenuity (although those qualities do count). Instead, it’s our inherent willingness to connect, be genuine, lend a hand, offer advice, laugh... and form authentic partnerships that will end up being an extension of your brand.
Here are some of the front-of-house faces that make what we do a success...
meet the team
The execs
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Simon Wright
As our head honcho and chief navigator, Simon keeps us sailing along safely and makes sure we have what it takes to weather the storms. He’s also great at traversing slippery ski slopes... which, let’s be honest, fits his can-do attitude to a tee!
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Nick Harvey
It takes plenty of motivation and a skilled orator to drive sales performance and spur on the team. Nick is particularly good at it. We think it’s because he gets in plenty of practice while cheering on West Ham. He also bakes. We love cake!
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Julian Recordon
Opportunistic by nature, Julian is brilliant at forging business partnerships and keeping our relationships strong. Congeniality is the secret to his success. It’s also why his three (almost adult) children know who to go to if they want to hang out with someone fun!
meet the team
Our sales stars
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Lewis Maslen
Product guru and team mentor, Lewis, infuses as much passion into his job as he does exploring new restaurants around London. He’s also great at putting out fires. Thankfully he hasn’t had to use that particular skill midway through a slap-up meal!
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Joanne Pettit
Water daredevil extraordinaire, Jo thrives on seeing our projects in the limelight... especially when they become consumer must-haves! She aims to compete in Hyrox soon. The rest of us will leave her to splash about while we cheer from the sidelines.
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Ryad Shikho
Ryad loves watching bespoke requests from clients turn into tangible realities that raise the bar. And adding fuel to those innovations is definitely part of his wheelhouse. Along with actual wheels – because he spends his spare time working on cars.
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Linsha Kavil Biju
Always up for a challenge, this energetic new mum enjoys the thrill of building strong customer relations. So we know she’ll be good at doing the same with her little one. Linsha’s also a creative cook at heart and a self-proclaimed wanderer at soul.
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James Pettit
With years in music retail, James is a skilled multitasker. He lives for music, loves a gig, and laughs at his own jokes - whether others do is another matter! A mid-life crisis ultra-runner and capable cook, his greatest talent is finding new ways to embarrass his daughter!
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Louise Cornish
Louise is all about great outcomes and takes pride in building strong relationships with her clientele. She throws herself into both work and running, celebrating every success with an oat milk latte. But none of that beats spending quality time with her little boy.
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Hollie Phillips-Payne
When it involves knowing what people want, Hollie’s intuition is second to none. Which is why she revels in making a good plan (or package) come together. She also indulges in boxing and hot yoga. Not at the same time, though – that would be crazy!
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Steve Mansfield
Steve thrives on new challenges and delivering results. After roles in Customs & Excise, the Royal Navy, and Plant Hire, he found his passion for sales in 1990. He spent 22 years at Michelin, joined Universal Tyres in 2016, and WBC in 2025. A film buff, music lover, and keen traveler, he’s always up for a great book.
meet the team
Our customer service and internal sales crew:
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Kirsty Gunn
An avid problem solver, Kirsty’s firepower comes from a place of creativity, allowing her to manage even the most impossible situation with unruffled flair. Her three main loves are painting, macaroni pies and The Smiths. Iconic, like the lady in question!
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Emese Paronai
Everyone appreciates a good listener, which is why Emese is adored by all. People and organising things make her world go round, so thankfully she deals with both every single day. She’s also seriously into coding. We wonder if she uses it to get us to perform better...
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Vishnu Unnikrishnan
Vishnu loves working with all things arty and thrives on the diversity and vibrancy of our dynamic fabric bag range. With a passion for colour, he once rocked an original outfit at a fashion show, leading his team (at the time) to victory!