Bespoke, like you’ve never experienced it before

We have everything it takes to offer you tailored packaging solutions that speak for your brand. With over three decades of practical, commercially focused experience and all the resources needed to provide a 360° service, you’re in good hands.

What you can expect...

We’re committed to delivering exceptional service, with lead times ranging from as little as two weeks to six months, depending on the complexity of the project and product. We also offer flexible delivery options to support your timelines, alongside premium shelf presence and smart, competitive pricing.

From high-performance packaging for everyday products to exclusive solutions for luxury brands, we serve the food and drink, health and beauty, pharmaceutical, pet care, horticulture and floristry, ecommerce and transit, retail and apparel industries.

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Why go this route?

More than just a short-term investment, bespoke packaging is a platform for growth, elevating your brand presence, strengthening customer retention and increasing market share. Used as a strategic marketing tool, it will:

  • Establish a calculated first impression
  • Consolidate your brand identity, ethos and voice
  • Provide an unboxing experience
  • Guarantee unrivalled protection
  • Champion environmental responsibiliy
  • Raise perceived value
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Our five-step process ensures you’re always in the loop and includes:

Specification and research

Prototype design and testing

Design and artwork

Approval and sign-off

Production and delivery

Get inspired

Visit our product gallery to view some of the bespoke packaging projects we’ve been working on. From retail options and ecommerce containers to gifting, bags and transit boxes, we’ve got you covered.

Browse the gallery

Spotlight your branding

Print options

Flexo

This modern, high-speed approach uses flexible photopolymer plates to transfer ink onto various materials such as paper, plastic and metal, producing bulk, cost-effective prints.

Litho

High-volume and budgetfriendly, offset print ensures that your colours stay vibrant, making it a top choice for photo-realistic artwork that makes an impression.

Digital

This technique transfers digital images directly onto materials such as fabric and paper, allowing for vivid images, fast turnaround times and excellent results.

Screen printing

A popular choice for packaging that needs overprinting, this budgetfriendly option supports packaging made from glass, fabric and rigid box materials.

Laser engraving

Both classic and luxurious, this precise, computer-controlled process can be used on an array of materials, including wood, metal, plastic and glass, giving you flawless results.

Embroidery

Available in ten standard colours, this is ideal for totes, aprons, and other fabric based products that require an upmarket aesthetic.

Visit our Crawley showroom to explore our brand new Innovation Studio - a space for packaging innovation, creativity and collaboration. For fresh inspiration and expert advice, email us at sales@wbc.co.uk or book a one-to-one phone consultation on 020 7737 4040.

We’re here to help!

Product enquiry form