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2022 UK Food And Drink Marketing Calendar

Published by ben@wbc.co.uk BigCommerce on 30th Oct 2023

UK Food And Drink Marketing Calendar -2022

Posted by Bobby, 1st January 2022

Looking for creative ways to keep customers more engaged? How about a few fun ways to plan your marketing sales and promotions throughout the year?

We’ve put together a comprehensive 2022 Food And Drink Marketing Calendar UK. It’s a fabulous resource for developing menu ideas, special offers and promotions for your online or mail order offering.

New days are added every year and keeping track of them can be tricky. Especially when there’s no single one UK only version. So here you go, we’ll add more as we come across them.


January

1-31st

1-31st

1-31st

Ginuary

10th

20th

23-25th

Scotland's Speciality Food Show

25th

Burns Night

25th

St Dwynwen’s Day (Welsh Valentine’s Day)


February

1st

5th

World Nutella Day

6th

British Yorkshire Pudding Day

8th

International Scotch Day

9th

National Pizza Day

19th-27th

21st-6th


March

1st

St David’s Day

1st

Shrove Tuesday / Pancake Day

7-13th

8th

17th

St Patrick’s Day

18th

18th

Holi

25th

International Waffle Day

27th

Mothers Day


April

1st

April Fools Day

4th

International Carrot Day

7th

15th

Good Friday

17th

Easter Sunday

18th

Easter Monday

21st

National Tea Day

23rd

St George’s Day

23-30th

British Beef Week

28th

Stop Food Waste Day


May

13th

World Cocktail Day

13th

Hummus Day

14th

16-22nd

17-23rd

21st

World Whisky Day

21st

FA Cup Final

30-5th

National BBQ Week


July

1-31st

1-14th

Wimbledon Fortnight

5-11th

7th

3rd

25th

Wine and Cheese Day

31st

Avocado Day


October

1st

World Vegetarian Day

1st

4 - 10th

National School Meals Week

8 - 12th

National Curry Week

10th

World Porridge Day

13 - 19th

National Rice Week

14 - 19th

National Baking Week

16th

21th

Global Champagne Day

24th

Diwali

25th

Apple Day

25th

30th

National Cake Week

31st


November

1-30th

World Vegan Month

1st

World Vegan Day

5th

Bonfire Night

14th

World Diabetes Day

25th

Black Friday

26th

28th

Cyber Monday

30th

St Andrews Day


December

25th

Christmas Day

31st

New Year’s Eve


National Awareness Days Create Sales Opportunities...

While it’s easy to be cynical about the latest Somerset Sausage Month or Aubergine Day of the week, the truth is, many of our British producers work tirelessly to stay afloat and sustain the growth of food production on UK shores, especially during these unsettling times.

So let's make a point to celebrate them more this year. Raising awareness of the importance of local craftsmen, makers in our communities is a great way of supporting producers. We also think it offers opportunities to plan annual sales drives, product promotions in your store, engaging window displays or promotional hotspots.

Not only will it capture shopper’s interest, but you’ll probably find you sell more in the process